This is a video campaign to promote B2B software sales. It included more than 10 videos and over 20 minutes of content.
We worked in partnership with an agency to produce this video series to explain these Cisco software products. There was lot of time spent learning the technology and designing ways to show how it works effectively. Cisco requested the their software interface and visuals be featured in the videos so we spent time learning the software and how to navigate it to provide real demonstrations. It is a great example of an explainer video and demonstration video rolled into one. Businesses see what problems are being solved and how the software solves them.
If you need to promote your software, we can help.
Ryan Sleeper is the genius behind Playfair Data. He approached us when he was about to launch because he wanted us to create videos, illustrations, visualizations, and other content for Playfair's website, presentations, and social media.
We kicked off with an animated video to explain what Playfair Data does. The central figure behind the video is the kingfisher featured in Playfair Data’s logo shown above. Just as Playfair Data dives for data the kingfisher dives for fish. The kingfisher has incredible sight, talent and ability to dive deep into the waters to gain valuable insights, just like Playfair Data. From the start we knew we needed some striking visuals and well thought out scenes to make this metaphor work. We researched kingfishers, the data visualization process, and what businesses need from data visualizations. We are very proud of this video.
Also, we created illustrations and animations for Playfair branded presentations that featured fun stories, interesting data and informative visualizations.
Then there was this fun project to make a Star Wars themed ad for May the 4th.
Playfair Data's content has been viewed by thousands and thousands of people online and at their training events. If you need branded content, please contact us.
Spring Venture Group had us shoot two videos. A recruitment video for Spring Venture Group and a marketing video for their child company United Medicare Advisors. We shot on location at their offices and around Kansas City. We scripted the story from a collection of interviews we did over a couple days. We brought a drone to get the KC skyline and to follow our protagonist to work.
This marketing video's goal was to give a face to the people on the other side of the phone. These days it's hard to know where in the world your phone call might go to. Kansas City is a great place to live, work and play.
If you need recruiting video production email us today.